Tag Archives: activism

NoBonus4RBS will fly and fly

There are currently 7771 members of the Facebook group “NoBonus4RBS“, started by Billy Bragg. Let’s watch it fly and fly. RATM wasn’t the first successful Facebook group-based campaign (see HSBC’s student overdraft charges, for instance). But I think it is a good model to emulate. As I said here about song-based campaigns, negative campaigns can [...]

2010: year of a thousand RATM-style campaigns?

I have two predictions for 2010. Prediction one is that we will see lots of online campaigns around songs, inspired by Rage Against The Machines’s chart success in 2009. It will be easy to be dismissive and call these “copycat” campaigns but the idea of mobilising large groups of fans via social media is a [...]